Teva, the iconic adventure brand founded by a grand canyon river guide, is pleased to announce its partnership with the U.S. Men’s and Women’s National Whitewater Raft Teams. Teva will be the title sponsor of both teams and the paddlers will play a critical role in Teva’s ongoing technical product testing and development as official Teva Life Agents.
“Teva has long been a supporter of the national raft teams and we’re proud to become their title sponsors,” states Teva Global Marketing Director, Joel Heath. “Our brand has built its reputation on building the world’s best water footwear and we’re excited that we can help two of the best whitewater raft teams achieve their goals, while they help us to continue to create great product.”
Both the U.S. Men’s and Women’s National Whitewater Raft Teams are based in Vail, Colo. The teams train year-round to compete in international slalom, sprint and downriver rafting competitions against teams from around the globe. The teams are currently preparing the Teva Mountain Games in Vail, June 3-6, and the Teva World Rafting Championships July 12-17 in the Netherlands, where they will compete against 50 teams from 25 countries.
“I’ve been wearing Teva’s on the river for almost 15 years,” states men’s raft team captain, Mike Reid. “We’re incredibly grateful for Teva’s support, which will help us travel to the World Championships where will proudly represent our country.”
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www.teva.com
