The two industry heavy weights plan to collaborate to make a signature collection of whitewater specific gear. Eric “E.J.” Jackson and his son and reigning Junior Freestyle Kayak World Champion Dane Jackson will collaborate with Kokatat on the development of a signature whitewater collection of Kokatat gear for introduction in 2013.
“E.J. and Dane are two of the greats in whitewater today and we’re so pleased to have them as part of our team,” said Jeff Turner, Kokatat sales and marketing manager. “We are excited to watch them continue to push the boundaries of the sport in our gear and to integrate their ideas into the Kokatat product line with the Jackson signature collection.”
“I’ve always had huge respect for Kokatat, for its gear and the company,” said Eric Jackson, a four-time Freestyle Kayak World Champion and founder of Jackson Kayak. “Kokatat possesses the same traits that I’ve instilled into my company- first rate quality, innovative design, and made in the USA.”
The Jacksons will collaborate with Kokatat’s product development and design team to create a Jackson Signature Collection of whitewater specific gear, under the Kokatat brand, that will be introduced for the 2013 paddling season. The collection will be launched at the 2012 Outdoor Retailer Summer Market in Salt Lake City, UT.